“Paper Trail: What Grocery Lists Reveal About Shoppers” at Advertising Age
Monday, June 11th, 2007Advertising Age columnist Lenore Skenazy wrote a wonderful piece on “Milk Eggs Vodka.” It was a lot of fun talking with her because she was very interested in the brands and customer profiles behind all of my found grocery lists — and that’s an angle I haven’t given much thought (compared to the amount of [...]
